level news
- LEVEL Hits Home Run with New Medica Campaign
- April 12, 2010
- Western Bank Customer Profile: LEVEL, A Builder of brands.
- November 1, 2009
- Dean Adams, LEVEL Principal Brand Strategist Featured on blog, Branding Like the Big Boys
- August 5, 2009
- Best brands make a promise and deliver
- June 8, 2009
- The Ultimate Cause Of AIG's Problems: How a lack of values led to failure
- March 20, 2009
- Re:think 2009: The ARF Annual Convention + Expo
- March 10, 2009
- Mover: Dean Adams
- March 8, 2009
- A Buddy System for Brands
- March 3, 2009
- Dean Adams to speak at The Conference Board Customer Experience Management Conference
- February 11, 2009
- Medica Provides Health Care Alternatives to the Newly Laid Off
- February 6, 2009
- Dean Adams to Speak at 10th Annual Sales and Marketing Conference
- February 2, 2009
- 3M Brand Architect to Join LEVEL
- January 14, 2009
- John Foley Invited to Speak at the 2008 Reputation Institute in New York
- September 24, 2008
- John Foley to Speak at the 2008 IABC Heritage Region Conference
- September 24, 2008
- "Taking Your Brand and Reputation to the Next Level" for IABC
- May 20, 2008
- Vistage Invites John Foley to Speak in Minneapolis
- May 8, 2008
- John Foley to Offer Keynote Address in Chicago
- April 30, 2008
- LEVEL is Retained by Beckman Coulter for a Global Brand and Positioning Engagement
- April 25, 2008
- LEVEL Sponsors Corporate Image and Branding Workshop in April
- January 21, 2008
- John Foley to Speak at 2008 Corporate Image Conference in NYC
- August 28, 2007
- LEVEL Continues Its Growth with Four New Added to Staff
- July 22, 2007
- John Foley to Speak at Reputation Institute Conference in Olso, Norway
- May 5, 2007
- Changes at Top LEVEL
- March 22, 2007
- Finding a Creative Home Article Written By John Foley Featured in Create Magazine
- November 1, 2006
- Communicating Authentically Article Written by Jill Griffiths Featured in Women's Press
- October 18, 2006
- Twin Cities Business Magazine Names LEVEL Marketing Campaign as Best of 2006
- August 28, 2006
Mover: Dean Adams
Pioneer Press: March 8, 2009
What is your new title?
Principal brand strategist, LEVEL, Minneapolis
Tell us about your responsibilities.
To help clients grow and be more profitable by creating, reinforcing and growing brand-loyal customer relationships. Building on our proven brand management methods, I will lead clients through the process of aligning their organization to deliver brand promises.
What is your educational background?
Bachelor of physics, Institute of Technology, University of Minnesota; Master of Business Administration, Carlson School, U of M.
What experiences have prepared you for this new position?
Fifteen years of brand strategy experience combined with 20 years of new product, international and business experience at 3M, where I saw firsthand how brand and reputation can drive business growth.
Have you had any mentors during your career?
Yes, Ben Shely, group vice president at 3M; Moe Nozari, executive vice president at 3M; Chuck Harstad, vice president, corporate marketing at 3M; and Larry Light, former CMO at McDonald's.
What song title would characterize your life right now?
"Good Vibrations" by the Beach Boys, "The Way the World is" by The Killers, and "My Way," by Frank Sinatra.
What is the best part of your job?
Being able to help my clients grow their businesses and be more profitable because that creates jobs and brings solutions to their customers.
My idea of the perfect vacation is:
Any time I can spend with my children, wherever they are.
Beyond my career, one of my life goals is to...
1. Learn to swing dance
2. Drive my daughter back to school in California along scenic back roads.